Taylor Verbelen
CMO & Co-Founder
Our Story · Co-Founder
Taylor
Verbelen
Taylor Verbelen is the Chief Marketing Officer and Co-Founder of Verbelen Senatus Technologies, where he architects the brand, drives go-to-market strategy, and builds lasting client relationships across LATAM and beyond.
With a career spanning digital marketing, B2B SaaS, FinTech, and HealthTech, Taylor brings a rare combination of strategic vision and executional precision. He has led successful product launches, built partner ecosystems, and positioned emerging technology companies for long-term growth in competitive markets.
Based in Buenos Aires, Taylor has cultivated a deep understanding of the LATAM technology landscape — helping 20+ clients across 5+ industries achieve market fit and scale their digital products globally. His approach combines data-driven decision-making with a genuine passion for the brands he builds.
With a career spanning digital marketing, B2B SaaS, FinTech, and HealthTech, Taylor brings a rare combination of strategic vision and executional precision. He has led successful product launches, built partner ecosystems, and positioned emerging technology companies for long-term growth in competitive markets.
Based in Buenos Aires, Taylor has cultivated a deep understanding of the LATAM technology landscape — helping 20+ clients across 5+ industries achieve market fit and scale their digital products globally. His approach combines data-driven decision-making with a genuine passion for the brands he builds.
3+
Years at VStech
5+
Industries Served
CMO
Co-Founder Role
LATAM
Market Focus
Areas of Expertise
Experience
2022 – Present
CMO & Co-Founder
Verbelen Senatus Technologies · Buenos Aires, Argentina
Co-founded and leads the marketing function for a premium mobile app development studio. Responsible for brand architecture, client acquisition, partnership strategy, and market positioning across LATAM and global markets.
2019 – 2022
Independent Marketing Consultant
Freelance · LATAM Region
Advised startups and scale-ups across FinTech, HealthTech, and E-commerce on go-to-market strategy, brand identity, and digital growth. Developed and executed campaigns that drove measurable business outcomes.
2017 – 2019
Digital Marketing Lead
Technology Industry · Buenos Aires
Led digital marketing initiatives for technology companies, specialising in demand generation, content marketing, and brand positioning in competitive B2B markets.
Industries & Verticals
FinTech
HealthTech
E-Commerce
B2B SaaS
PropTech
EdTech